CRAKT b'card front

CRAKT b'card front, originally uploaded by yes.i.sam.

Finally. It starts. Plenty more on the way but for now...


Brief: Experimental Stationery Suite
Concept: I built this visual identity from the word "cracked". It evolved as I worked and I arrived at the tagline "CRAKT: fading memories of..." The fact that the tagline trails off emphasises the fading, as does the discoloured photograph and the absence of certain facial features.
Design: Samuel Byrnes
Photography: Found